Conference Services: Enhancing Corporate Events with Expert Planning

Exhibitions at the Aviva in Dublin

Selecting the right conference services provider is crucial for the success of any event. Conference services encompass a range of offerings, from event planning and goal setting to set-up and installation. These services play a pivotal role in ensuring that a conference runs smoothly and meets the expectations of attendees and organisers alike.

When looking for a provider, it’s important to assess their track record and ability to cater to the specific needs of a company’s event. The ideal provider should offer a comprehensive package that covers all the logistical elements of conference planning, and execution. This includes the provision of rental equipment, printing, as well as the take down and storage once the event is over.

To find a conference services provider that aligns with a company’s requirements, one should conduct thorough research. It is advisable to evaluate a provider’s capabilities, experience, and cost-effectiveness. Additionally, reading reviews and seeking recommendations from industry peers can also provide valuable insights into the quality and reliability of the services offered. The aim is to forge a partnership with a provider that ensures the event is executed with professionalism and efficiency – allowing you to focus on the attendee experience.

Conference Planning Essentials

Effective conference planning is crucial for the success of any event. It entails meticulous organisation, from selecting the right venue to employing an impressive design and staging strategy. Key aspects also include clever marketing to elevate the event’s visibility and engaging a reliable conference services provider to tie all elements together seamlessly.


The venue sets the tone for a conference and has a direct impact on attendees’ experience. Organisers should consider size, location, access to public transport and accommodation, and the suitability of the venue for the type of event planned, whether it’s workshops, meetings or larger conferences. Accessibility is crucial; ensure there are facilities for disabled guests. Moreover, budgeting is an integral part of venue selection, ensuring the costs align with the financial constraints of the event.

Design and Staging

The visual aspect of a conference creates a lasting impression and can enhance the overall experience. The design should reflect the event’s theme and goals, incorporating technology that facilitates interaction such as high-quality audio-visual equipment. Staging should be arranged to maximise attendee engagement and allow easy movement throughout the space. Attention to lighting, sound, and the overall layout is essential to foster a conducive environment for learning and networking.

A large conference room with numerous tables and a stage
The Royal Canine Conference at the Crowne Plaza at Dublin Airport shows how impressive a stage can look with the correct conference planning.

Marketing and Publicity

Marketing and publicity are pivotal in attracting the right delegates to a conference. A well-formulated strategy should target the appropriate audience using various platforms, including social media, email campaigns, and industry publications. High-quality promotional materials can significantly boost event visibility. It is also important to communicate clear information about the event’s programme, speakers, and registration details.

Conference Services Provider You Can Rely On

Choosing the right conference services provider is central to organising a successful event. Look for providers with a proven track record in managing similar events and who can offer a comprehensive package tailored to specific needs. They should offer services covering event design, technology support, and transportation logistics. Assess their capability to handle the scale of the event and whether they can offer flexible solutions to potential challenges. The ideal provider will understand the company’s vision and work seamlessly to realise it.

Choosing A Conference Service Provider

When selecting a conference service provider, it’s essential to assess past work to gauge their experience and quality of service. A provider’s portfolio can showcase the scale and type of conferences they have facilitated, giving insight into their capability to handle events like yours.

Testimonials from previous clients are invaluable. They offer candid feedback about the provider’s past work, directly from those who have worked with them on other conferences. 

Providers often list services provided on their websites or brochures. Look for a range of services including venue selection, technology support, registration management, and post-conference analytics. Prioritise providers with services that align with your specific requirements.

Planning a conference can take several steps – here are what Vinehall Displays recommends when planning a conference:

  1. Define Your Goals: Clearly understand the scope, size, and specific needs of your conference. What is the main objective or goal for your conference, and what are some sub-goals that will make your conference a success?
  2. Research Providers: Gather information on potential providers. Create a shortlist based on their past projects and client feedback.
  3. Request A Proposal: Contact the provider for a detailed proposal. Make sure to be as detailed as possible when describing the requirements for the conference, such as timelines, number of attendees, a list of required equipment, and the venue. The conference provider should come back with a detailed proposal, including services, costs, and what sets them apart from competitors.

By paying attention to these factors and conducting thorough research, one can find a conference service provider that will contribute to a successful event.

The Digital Edge

The integration of digital technology is transforming how conferences are delivered. It provides participants with engaging experiences and offers organisers versatile tools for event management.

Digital Screens & Displays

Choosing the right audio-visual equipment is crucial for presentation delivery at a conference. Digital screens and displays should be selected based on the size of the venue and the expected audience. For instance, LED walls are beneficial for large venues, while smaller LCD screens are sufficient for breakout rooms, entrance ways, and for venue information, should it be required. Organisers should ensure that the provider’s AV requirements match the technological needs of the event. This includes high-definition screens that offer clear visibility from all angles and responsive touchscreens for interactive sessions.

Virtual and Hybrid Solutions

Conference services now frequently include virtual and hybrid options, which require careful consideration of online registration systems and audio-visual requirements. Not all conferences will require this element, but in today’s age, it should be considered. 

A reliable service provider will offer robust platforms for virtual attendees that support live streaming, networking, and participation in sessions. For hybrid events, it’s important that the service integrates seamlessly the in-person experience with the online component. Providers should offer high-quality audio and video streaming capabilities to ensure virtual attendees receive the same value as those physically present.

When selecting a provider, organisers must evaluate their proficiency in delivering hybrid events. This includes an assessment of their past events, available technology, and support services. A provider that aligns with the company’s specific needs will be equipped to handle the dual demands of onsite and online attendee engagement.

Operational Management

Operational management within conference services ensures that events unfold seamlessly and client expectations are met. By integrating professional coordination and client relationship management, conference management services are able to deliver comprehensive support before, during, and after the event.

A large conference welcome area.
The Aviva in Dublin is a popular venue for conferences, one which we have experience in working at.


Budgeting is critical to the financial health of a conference. It must account for all potential expenditures and revenue streams. A comprehensive budget takes into consideration costs such as venue rental, audio-visual equipment, and marketing, as well as potential income from ticket sales and sponsorships.

Logistical Planning

The logistics plan is a blueprint that details every operational aspect of the conference. It includes the design and setup of the venue, transportation, and accommodation arrangements. 


Professional Coordination

Professional coordination is the cornerstone of effective conference management. It involves the meticulous planning and execution of logistics, from venue selection to attendee registration. Conference management teams are tasked with streamlining operations to ensure a smooth program. They must choose reputable suppliers, which includes verifying their credentials and assessing their ability to meet the demands of the conference. It’s essential that these providers are adept at handling complex event requirements and can adapt to the unique needs of each client.

Updates on Progress

Client relationship management is paramount for a professional conference provider. Establishing and maintaining trust with clients is done by ensuring open communication lines and clearly understanding their objectives. You should expect to see regular updates on the progress of your planning.


Local and Global Engagement

Conference services have evolved to facilitate a nuanced blend of local flavour and global connectivity. Particularly in Ireland, providers have honed their expertise to cater to both national conferences and international gatherings, ensuring delegates and organisers experience seamless integration between venues such as Croke Park, and worldwide professional events.

Eventualities in Ireland

Ireland, especially Dublin, has become a centre for many internationally focused conferences, attracting a blend of national and international conference organisers. When choosing a conference services provider in Ireland, it’s critical to benchmark against both local hosts and global competitors. Here are some specifics:

Ireland teems with venues that have deep-rooted historical significance and global recognition. For conferences in Ireland, your chosen provider should have knowledge of venues and considerations for those venues that will ensure a smooth planning process and delivery of the conference.

Like any event, unforeseen circumstances can crop up at the worst of times – always prepare for unexpected circumstances. A provider with a strong track record should be able to guide you on this, and show how they can support you during changes or unforeseen circumstances.